2011|11|24

Tonight we had another editorial shoot for Obviously Chic!  Our theme was Glitz & Glam and we had a blast capturing styles for upcoming holiday promos.  

We had some newcomers to our shoot tonight, Landon (my new photography assistant), Brogan (Jess's new girl) and my sister Amber to style hair...the team is becoming pretty amazing and everyone brings their own specialities.  

I love looking at these behind the scenes photos because it's a memory of the great times we have together each time we have a shoot...not only do we challenge ourselves to create, but it's a way of looking back on how far we've come!

2011|11|1

www.obviouslychic.com 

Today is website launch day and I am so proud to be a part of it!

It has been a honour to work alongside Jess and to get to know her as a friend over the past few months.  I have worked as her photographer for the store & website...it's been so exciting to get involved in fashion photography with product shoots and editorial photo shoots...fabulous & amazing!

I made a special trip to Jess's Estevan store this morning to congratulate her on her success.  Snapped a few photos of the obviouslychic.com warehouse on this memorable day...I know in years to come when the business has grown by leaps & bounds, we'll all look back to where it all began with fond memories!

2011|10|17

Another Obviously Chic photo shoot today...here's Alex, our model doing a little cleaning 'cinderella style'.

2011|10|7

Obviously Chic Editorial Shoot!

This photography session I shot in Oxbow with Obviously Chic store owner Jess 'Coco' Cote and models Alex Thieven & Bradley Swayze was a blast!  The shoot was to showcase fall outfits in coordination with the launch of Obviously Chic's online store.  When I heard Bradley was heading home for a visit in SK (he models in Calgary), I asked if he'd be interested in the shoot with the store model Alex and it all came together wonderfully!

I packed up a few antique items including an old yellow dresser, books, mason jars of marbles, pop bottles of crush, some fresh cut flowers and custom cupcakes made by my niece Kyra.  We shot for two hours in the fall landscape of the Bow Valley (just minutes from Oxbow) until we lost light.  Then we moved uptown to the historical Greer Block building, owned Lorri Solomon, where I set up my lights and we finished up the shoot. 

Here's a taste of the shots we pulled off that day...you can see more here.  Looking forward to future shoots like this one...it was so fabulous!

2011|6|2 Photo Fun - Favorite Shoes

Today coordinated well with the Photo Fun challenge of shoes...I spent the day photographing products for the Obviously Chic store in Estevan.  These navy pumps are by far my favorite pair of the day...just too bad they're out of my size.

2011|5|17

Second photoshoot at Obviously Chic today.  I'm excited to work with them on photographing items for their new website set to launch very soon.  Today I spent the day setting up and taking shots of jewelry & purses...a girls dream.

Project 365 11.3

A controversial trip to Estevan today...hmmm, should I tell you about it? So I, being the person I am, updated my Twitter status to say 'running into Estevan for some groceries and to visit the new Obviously Chic Boutique'...thinking nothing of it, I went about my morning.

I get home and there's a comment responding to my status saying 'Wow Starr, wouldn't be posting...councillor's wife seeks for groceries in Estevan....not much support there'.

I responded back, feeling very attacked, indicating that I only picked up an item I cannot find here in Oxbow...saffron. As the day went on I was flooded with emails from others in the area saying they were just appalled by the comment, some even went on to explain their own stories about encounters with this grocery store owner. I won't go on about how politically incorrect that statement was...this post would go on forever. But I was just reminded of how living in a small town is...there will always be someone watching you and judging what you do...it was my 'Michelle Obama' moment.

My visit to Obviously Chic was lovely. I was able to meet the owner Jess, she has done an amazing job with her new store.

A few of my fave finds from the store.


The kids made finger jello at their dayhome today, they loved having it for dessert.